A Complete Analysis on Pharmaceuticals Industry

Introduction The pharmaceutical industry researches, develops, produces and markets drugs licensed for use as medication.  It is a global industry, but the nature of marketing and distribution vary due to state politics. As for profitability, the pharmaceuticals industry occupies 1st place with an average ROIC of 18.4% in 1963-2003 (Grant, R. 2008). Historically, the industry …

A Complete Analysis on Pharmaceuticals Industry Read More »