Implementing A Change Program – Nokia Case Study
An in-depth analysis and critical evaluation of implementing change in organisations – Nokia Corporation Case Study Introduction Change in an organization, regardless of how it...
Business
Development of a Launch Marketing Plan for SocialC
Introduction There are millions of startups being launched in the world on daily basis. Some of these startups work and have the scope in the market...
Marketing Planning Process for Nokia Company
Introduction Nokia is one of the earliest firms to venture in the phone manufacturing and selling business. Actually, it was the first company to make transportable...
Strategic Supply Chain Management – BMW Case Study
Supply chain management and competitive strategy Bayerische Motoren Werke AG or BMW is a Germany originated company. In 1916 BMW was established at Bavaria, Germany. It...
Challenges and Opportunities for Firms Operating in Saudi Arabia
Abstract International business consists of all the industries in the global economy. Saudi Arabia’s context in this regards is an important contribution for growth and development...
The Impact of Financial Awareness on the Financial Stability in Malaysia
Abstract The term financial awareness is one that is not new although many people tend to confuse it with financial literacy. Financial awareness is perceived as...
Factors in Digital Marketing that Affect Purchase Intention
1.1: Overview of the Chapter This chapter presents the background to the study, introduces e-commerce and how to develop desire for online products. As well, the...
Marketing Localization Strategy of International Companies in Global Business Expansion
The Significance of Localization to the Marketing Strategy of International Companies in Global Business Expansion: A Case Study Of McDonald’s and KFC In China 1.0. Introduction...
Impact of Leadership Styles On Motivation of Qatar Airways Employees
Analysis and Discussion Introduction This study aimed at determining the impact of leadership styles on the motivation of Qatar Airways’ employees. To draw useful conclusions for...
Uber Internship Evaluation Report
Introduction I did my internship at Uber, a company incorporated in 2009. I chose the US-based modern multinational transport tech company because its operations in major...