August 3, 2021

Understanding Online Consumer Behavior: Amazon.com Case Study

Understanding Online Consumer Behavior: Amazon.com Case Study   Abstract Consumers are increasingly shopping online. Significant increases in online shopping have also given rise to many new issues for companies. This work seeks to examine how consumer online buying is influenced, and ways in which companies can deal with these issues. This research uses secondary data …

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How Corporate Social Responsibility of Catering Industry in Hong Kong affect Consumer Behaviour

How Corporate Social Responsibility of catering industry in Hong Kong affect Consumer Behaviour 1         Literature Review 1.1       Introduction Corporate Social Responsibility (CSR) is increasingly important for companies, as there is a need to continuously operate and improves the ability of the organization to reach out to their customers. CSR also allows retailers to improve their …

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Evaluate Body Shop’s International Practices with Suitable Recommendations

Evaluate Body Shop’s International Practices with Suitable Recommendations 1 Executive Summary This essay examines the case of Body Shop Inc, and the ways it has been sustainably undertaking international business practices. Body Shop has been able to increase its international operations and uses several benchmarks to evaluate the performance against third party standards such as …

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The Impact of COVID19 on the Food Retail Industry in the UK

The Impact of COVID19 on the Food Retail Industry in the UK Research Proposal 1 Introduction 1.1 Background The retail industry has been undergoing a revolution ever since the advent of the internet and online shopping. Increasingly, customers are buying online, and therefore able to choose from many different retailers and have low prices. However, …

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