March 7, 2020

Impact of Big Data Analytics on Hazard Analysis for New Route Operations

Impact of Big Data Analytics on Hazard Analysis for New Route Operations

Introduction By description, safety management refers to the processes and or systems that are designed to oversee and control business operations and their outcomes with a focus on wellbeing, security and protection of stakeholders, more so customers and employees. As such system management commonly manifests in organizations through organizational procedures, policies, responsibilities, and objectives among …

Impact of Big Data Analytics on Hazard Analysis for New Route Operations Read More »

A Case Study Of McDonald’s and KFC In China

KFC and McDonald’s Marketing Localization Strategy in China

The Significance of Localization to the Marketing Strategy of International Companies in Global Business Expansion: A Case Study Of McDonald’s and KFC In China 1.0.          Introduction             As a result of growing consumerism culture and globalisation, most companies in contemporary times usually focus their growth strategies on targeting foreign markets. This has in itself fuelled …

KFC and McDonald’s Marketing Localization Strategy in China Read More »