Impact of Digital Technology on British Retailers: Tesco Case Study
1. AIMS AND OBJECTIVES 1.1 Background In the modern world of post globalization era, when the competition is becoming more tough, it has become obvious that companies that do not incorporate digital technologies in their everyday activities will be left behind and will lose their competitive edge in a business environment in which reaching the …
Impact of Digital Technology on British Retailers: Tesco Case Study Read More »